2026-04-17T17:41:06.332Z http://ezaposleni.singidunum.ac.rs/rest/sciNaucniRezultati/oai

ezaposleni.singidunum.ac.rs/rest/sciNaucniRezultati/oai:2:9353 2023-03-20T13:44:07Z 2

What are the drivers of competitive advantage coming from green intellectual capital during 2022 global economic crisis? 2023 UDC: 338.1:502.131.1 http://ezaposleni.singidunum.ac.rs/rest/sciNaucniRezultati/oai/record/2/9353 http://doi.fil.bg.ac.rs/volume.php?l=rsl&pt=journals&issue=ecologica-2023-30-109&i=0 Petković, M. This research article aims to investigate the drivers of competitive advantage coming from green intellectual capital in S&P 500 biggest US companies in the period of 2022 global economic crisis. A qualitative lexical content analyses were done on 226 corporate news from 1st of January 2022 until 31st of December 2022, with 4.509.138 words and 12.856 pages. The research study identified 5 main drivers: (1) sales; (2) cash; (3) products and services; (4) shares, and (5) leadership. The paper proves that biggest US companies listed on New York Stock Exchange (NYSE) and indexed on S&P 500 index highlighted sales, cash, products and services, market shares and leadership as 5 main drivers of competitive advantage during 2022 economic crisis. The paper contributes to the literature by proposing precise drivers that influence positively on company’s long-term advantage, however, the specific drivers of this relationship have not been fully explored until now. The findings of this study provide insights for organizations looking to leverage green intellectual capital for sustainable performance and competitive advantage. article https://doi.org/10.18485/ecologica.2023.30.109.12 30 109 81 88 0354-3285 Ecologica